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March 13, 2015


Blog Andrew Wearden No Comments

Online Marketing Conference & Expo at Buxton Pavilion Gardens On Thursday 16th April, Buxton will host an action packed day which has been developed to bring you fully up to date with all the latest in the rapidly changing world of Internet marketing and business technology solutions. The event is funded by Derbyshire County Council and the East Midlands Chamber (Derbyshire, Nottinghamshire, Leicestershire) and the European Regional Development Fund (ERDF). It is managed and delivered by the Chamber’s dedicated eBusiness Club team. The Conference programme in detail: 09:15 09:45 – Expo opens, Conference Registration 09:45 09:55 – Welcome: Derbyshire County Council – Setting the scene: 10:00 10:45 – Harnessing the Internet to build a digital business in a rural area – Andrew Talbot, Gateway 3D LTD 10:45 11:00 – Embracing...


March 12, 2015


Blog Andrew Wearden No Comments

Google now gives mobile-friendly websites a boost in search ranking Want to rank higher on Google? Then you need to make sure that your website is free of any mobile usability issues. The company announced that it has now made it easier to find mobile-friendly websites by making them appear higher on search results. Mobile-Friendly Google Search As more and more users view websites on mobile devices, Google wants to make it easier to find relevant, mobile-friendly websites. To this end, Google will now “use mobile-friendliness as a ranking signal,” the company posted in its official webmasters blog. This change will take effect on April 21, and it “significantly impacts” search results in all languages worldwide, Google said. Here are two ways in which Buxton Web Design can help you...


January 19, 2015


Blog Guest Contributor No Comments

Competitor Analysis Doing the right thing, or doing the thing right? Well let’s face it; competitors are everywhere and competition boosts industries and drives economies. So why do some organisations think it’s best to stick with original plans and ignore the competition, whilst others become obsessed with tracking the actions of competitors, following them with obsessive detail, just to end up copying or reacting to competitive tactics that may or may not have been effective. Either way, the common theme throughout all this is that all competitors are looking for a slice of the pie. So why bother with Competitor Analysis? Competitor analysis, also known as competitive intelligence, is a key planning challenge, regardless of industry, and a critical part of business planning. Assessing the strengths and weaknesses of current...


December 5, 2014


Blog Guest Contributor No Comments

The importance of having a marketing plan / strategy. Why would anyone NOT have a plan… you wouldn’t get into your car and think “let’s see where this takes us”, so why would you risk that strategy with your own business. I know businesses who want to be successful don’t make a conscious decision to NOT have a plan. The truth is the day to day running of the business and everything that goes along with it just means that marketing planning goes by the way side until… well until something starts to go wrong… that competitor you’ve forgotten to keep an eye on suddenly steals your market. The great thing about Nice Marketing is that we support you with your marketing planning, development and implementation. Think of us as...


September 2, 2014


Blog Andrew Wearden No Comments

International Online Marketing – FREE 2 Day Action Planning Workshop Want to reach a wider audience? Then why not attend this FREE 2 day workshop delivered by expert practitioners at the Proact Stadium (Chesterfield Football Club) this September? This highly respected workshop has been developed to help you identify new international markets and ensure your online presence is focused effectively. Proact Stadium – Chesterfield Football Club Day 1: Monday 8th September 2014 Day 2: Thursday 18th September 2014 Workshop programme in detail: How to develop an international online marketing strategy An analysis of the online marketing opportunities in foreign languages and markets Considerations when choosing your foreign markets How to protect your Intellectual Property abroad How to ensure that your message is delivered in a manner that is acceptable and...


May 30, 2014


Blog Case Studies James Candlish 1 Comment

One of Buxton Web Design’s most recent clients is Ultra White Collar Boxing, a business that holds black-tie boxing events across the UK. They host these events to raise money for their chosen charity (Cancer Research), to get participants fit and to get people to have an enjoyable experience. The participants attend a free 8 week training programme from professional boxing coaches.   Ultra White Collar Boxing do most, if not all of their engagement using the popular social media website Facebook. In addition to building a bespoke WordPress website for them, Ultra White Collar Boxing wanted us to include their website sign-up form as an embedded application on Facebook. The main benefits of having the sign-up form embedded into Facebook include: An image/tab within the Facebook header is much...


May 21, 2014


Blog James Candlish 1 Comment

What is Responsive Web Design? First of all, let’s get an important question out of the way: What is Responsive Web Design? To put it simply, responsive web design means that a website responds and resizes itself to it’s environment to provide you with the best viewing experience. It allows websites to be shown on many types of devices. The same content from a website on your 22 inch, desktop monitor can now be displayed on your 5 inch phone screen, or your 10 inch tablet! Back in 2013, Responsive Web Design had become a big thing for websites and businesses. Everyday, responsive web design supports an ever-growing number of devices, browsers and platforms to be displayed optimally for the user. This represents how websites should be built in years...


May 15, 2014


Blog Andrew Wearden No Comments

PSD to WordPress service for designers and agencies If you are a professional designer or agency looking for help building your own WordPress websites let Buxton Web Design help with our PSD to WordPress service! All you need to do is send us your layered Photoshop designs and we’ll convert them into a robust, flexible and fully-responsive WordPress theme with all the content in place ready for you to use. Prompt and efficient white-label service Aimed at professional designers or agencies We’ll develop on a test server, and then migrate the site for you Everything on site editable – easy to use CMS Lightweight, modern code – built to the very latest standards Excellent help and support Buxton Web Design are a small team of talented designers and developers who...


April 29, 2014


Blog Andrew Wearden No Comments

Have a WordPress website? Looking for WordPress management and security? Let Buxton Web Design look after and protect your WordPress website. WordPress is a great script which has evolved over the years into a versatile Content Management System (CMS). We have seen WordPress being used by some of the top businesses in the industry. It is a powerful tool with robust features but, as it continues to evolve, it is necessary to keep the core files and any installed plugins right up-to-date; not only to improve performance, but to prevent any vulnerabilities and to protect from hackers. Buxton Web Design have now developed a framework which allows us to remotely manage WordPress websites and update any necessary core files or plugins, take regular backups of the both the database and...


April 23, 2014


Blog Andrew Wearden No Comments

Over the years, Buxton Web Design have grown to earn an enviable reputation as WordPress specialists – creating stylish, modern websites and blogs for businesses of all sizes. Nowadays, the majority of clients want websites built on the popular WordPress platform. Often the quickest and most cost-effective way for us to do this is to customise a pre-developed theme or framework. Many creative agencies do this. Some are completely transparent about it and will explain the benefits of reduced design/development costs against starting the project from scratch, whilst others aren’t quite so honest and will dress up a theme as ‘bespoke’ design. WordPress Websites Designed Specifically for You If you really do want to stand out from the crowd, then a WordPress website created around a pre-developed theme might not...